Trident Seafoods - Food of the Future

Food of the Future

Trident Seafoods

The driving force behind Trident is their belief that "Fish is the food of the future." Cole & Weber helped bring that mission to the world through a new brand platform built from the inside out. We also created their first-ever consumer campaign advocating the benefit of eating fish, centering around the line "Fish, for compliments." Because, hey, what can we say? We really like fish, too.

Fish, for compliments.

Trident

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